NRC

Contentful Content Migration Strategy & Implementation

Move content, structure, and operations between Contentful environments with zero disruption. Protect your publishing flow, safeguard your content, and prepare for continuous deployment with confidence.

Migration Challenges Most Teams Face

  • Promoting content manually leads to errors and downtime.
  • Code changes can unexpectedly corrupt live content.
  • Lack of backups leaves critical content exposed to risks.
  • Migrations are time-consuming and risky without automation.

How I Solve It

Every migration project is different — and success depends on more than just moving content. I start by understanding your publishing workflows, technical pipelines, and operational risks. Then, I build a tailored migration strategy that fits seamlessly into your environment and your team's daily operations.

Depending on your needs, I can:

  • Integrate automated migration scripts directly into your existing deployment pipelines.
  • Train your team to pilot migrations safely and independently using my custom-built CLI tool.
  • Coordinate migration windows with Slack bots or other communication channels to manage content freezes.
  • Create backups of your environments and export key datasets to CSV files for additional recovery protection and content manipulation outside Contentful.

What's Included

  • ✅ Custom Migration Scripts

    Automated content migration scripts built around your specific Contentful schemas and deployment workflows.

  • ✅ CLI Pilot Training or Integration

    Training for your team (technical/non-technical) on using a safe, repeatable CLI tool for migrations — or full integration of the tool into your CI/CD pipeline.

  • ✅ Content Freeze Communication Setup

    Optional Slack bot (or communication system) configuration to announce and coordinate content freezes during migration windows.

  • ✅ Migration Runbooks & Documentation

    Clear documentation for running migrations safely and repeating them as needed (especially useful for larger teams or regulated industries).

  • ✅ Post-Migration Validation Plan

    Checklist and strategy for validating content after migration, ensuring successful transfers before reopening environments to editors or the public.

Investment

Migration projects typically range from $2,000 - $5,000, depending on the size, complexity, and backup requirements of your environments. Tailored quotes are provided after a free consultation call, based on your project's specific needs.

Resources

Check out my Medium article on content migrations. Get a play-by-play breakdown on how to facilitate automated content migrations at scale using my CLI tool.